Clinical studies leaders from this multinational pharmaceutical company were looking to create a series of highly engaging videos that focused on building awareness and educating researchers throughout the organization on new advanced systems and equipment being made available in the coming year.
Utilizing advanced techniques, we designed and produced a series of videos that combined live footage with animated “Whiteboard” vignettes to reflect an artist hand-drawing graphical elements and interactions as the video progresses. This series also included live on location video production for interviews, professional voiceover talents, and a musical score for the opening and close.